Being committed to a better night's sleep through quality and craftsmanship, Beautyrest® has been industry leaders from the start. Beautyrest® has a history of holding to the highest standards, meaning their beds are crafted with the finest components so your sleep will help you wake up ready for your day.
The Serta® iComfort mattress is highly supportive and breathable, designed to keep the warmest sleepers cool. With iComfort, multi-layered mattress-cooling foam technology adds support, resilience, and temperature regulation for the coolest, most comfortable sleep ever.
Perfect Sleeper provides more than 40% better pressure relief with the help of Serta's exclusive foams for a truly restorative sleep experience.
Arctic's exclusive Reactex® System provides 15x better cooling power* for more comfortable sleep, even on the hottest nights. With four distinct models, you can now access the cool, custom sleep support that perfectly fits your preferences and needs.
Innovating Since 1931
Serta® has been a trailblazer in the bedding industry for over 90 years. What began as an original mattress startup has grown into a worldwide leader in comfort innovation. Serta has a longstanding commitment to comfort, quality and durability.